Subject Area(s): English
Grade Level(s): 9-12
Format of Library of Congress media: Multimedia
Best Instructional Practices
Standards
- 11.1 The students will make informative and persuasive presentations
- 11.2 The student will analyze and evaluate informative and persuasive presentations
- 11.7 The student will write in a variety of forms, with an emphasis on persuasion
- 11.10 The student will analyze, evaluate, synthesize, and organize information from a variety of sources to produce a research product and use technology to access information, organize ideas, and develop writing.
Length
Three 90-minute blocks
Lesson Summary
In this lesson, students will brainstorm qualities of effective advertisements, view examples of Coca-Cola advertisements in the last fifty years, evaluate advertisements and write a proposal for a new advertisement for Coca-Cola.
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All of the materials used in this lesson plan are available for downloading as PDF Files and PowerPoint files, as appropriate. PDF Files can be viewed with the free Adobe Reader.
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